Beginner-Friendly

No prior forecasting experience required. We start with the basics and build your foundation step-by-step.

Professional Templates

Get 6 downloadable templates you can use immediately in your work, including Excel calculators and comprehensive guides.

Career-Focused

Learn exactly what skills you need at each career stage and how to progress from analyst to director.

About the course

Pharmaceutical forecasting is one of the most valuable skills in the industry. Whether you're in commercial, finance, supply chain, or brand management, understanding how to forecast—and how to evaluate forecasts—is essential to your success. This foundational course gives you the vocabulary, concepts, and frameworks that professional forecasters use every day. You'll learn: • The language of forecasting - Master the terminology so you can participate confidently in any forecasting discussion • Core forecasting methods - Understand moving averages, trend lines, growth rates, and when to use each • Accuracy measurement - Learn to calculate and interpret MAPE, bias, MAE, and other key metrics • Scenario planning - Build base/upside/downside cases and communicate uncertainty effectively • Career planning - Map your path from beginner to expert with clear next steps By the end of this course, you'll be able to: ✓ Speak the language of forecasting with confidence ✓ Understand when and how to use different forecasting methods ✓ Measure forecast accuracy and interpret the results ✓ Plan for uncertainty with scenarios ✓ Evaluate the quality and credibility of any forecast ✓ Know exactly what to learn next in your forecasting journey Ready to start?  Begin with Module 1: Why Pharma Forecasting Matters.

Your Name

Introduce yourself to your audience. How did you become an expert in your field? What challenges did you face on your way to success? How did you overcome them? Why are you excited to share your knowledge? What is your biggest goal with regards to teaching?

Curriculum

7 Chapters · 32 Lessons

  1. 1

    Module 0: Course Overview

    1. (Included in full purchase)

      Introduction

  2. 2

    Module 1: Why Pharma Forecasting Matters

    1. (Included in full purchase)

      Module Overview

    2. (Included in full purchase)

      Introduction to Pharma Forecasting

    3. (Included in full purchase)

      Consequences of Poor Forecasting

    4. (Included in full purchase)

      Forecasting as Strategic Capability

    5. (Included in full purchase)

      YOU DECIDE – LAUNCH PLANNING

    6. (Included in full purchase)

      Why Pharma Forecasting Matters

    7. (Included in full purchase)

      Module Summary

  3. 3

    Module 2: The Language of Forecasting

    1. (Included in full purchase)

      Module Overview

    2. (Included in full purchase)

      Understanding Time-Series Components

    3. (Included in full purchase)

      Forecast Accuracy Metrics Explained

    4. (Included in full purchase)

      Scenario Planning - Base, Upside, Downside

    5. (Included in full purchase)

      Quiz

    6. (Included in full purchase)

      Module Summary

  4. 4

    Module 3: From History to Future: Core Forecasting Approaches

    1. (Included in full purchase)

      Overview

    2. (Included in full purchase)

      Moving Averages and Simple Smoothing

    3. (Included in full purchase)

      Trend Lines and Extrapolation

    4. (Included in full purchase)

      When Simple Methods Fail

    5. (Included in full purchase)

      Quiz

    6. (Included in full purchase)

      Summary

  5. 5

    Module 4: Competition, Policy, and Surprise

    1. (Included in full purchase)

      Overview

    2. (Included in full purchase)

      Structural Breaks in Pharma

    3. (Included in full purchase)

      Policy and Market Access Shocks

    4. (Included in full purchase)

      Black Swan Events and Resilience

    5. (Included in full purchase)

      Quiz

    6. (Included in full purchase)

      Summary

  6. 6

    Module 5: Next Steps: Your Forecasting Path

    1. (Included in full purchase)

      Overview

    2. (Included in full purchase)

      The Three-Tier Forecasting Journey

    3. (Included in full purchase)

      Applying Forecasting in Your Role

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Summary

  7. 7

    Conclusion

    1. (Included in full purchase)

      Congratulations!

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